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Freemium or Free Trial: What's for your SaaS?
How your go-to-market strategy can help you decide which pricing model to opt for: Freemium or Free Trial?
Ritika Mehta
Mar 23
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Freemium or Free Trial: What's for your SaaS?
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The power of writing & sharing with the world
What started as a startup documentary newsletter turned into a personal brand (getting high-price clients without being salezy 🤫)
Ritika Mehta
Mar 3
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The power of writing & sharing with the world
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February 2023
Clear written down vision is better than an idea
How clear have you ever tried to describe your startup and people just get it?
Ritika Mehta
Feb 17
1
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Clear written down vision is better than an idea
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What it takes to get paying users?
The underline principle of knowing customer journey from being unknown to being obsessed with the brand.
Ritika Mehta
Feb 8
2
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What it takes to get paying users?
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Why building a winning product experience matter?
What your customer will remember is how they felt while using the product than how unique/different it was.
Ritika Mehta
Feb 3
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Why building a winning product experience matter?
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December 2022
Building from Zero
“The way to get started is to quit talking/planning and actually begin doing.”
Ritika Mehta
Dec 23, 2022
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Building from Zero
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October 2022
Hype methodology
The ups and downs a hype brings to a brand & how it affects our mind to think & make decisions.
Ritika Mehta
Oct 31, 2022
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Hype methodology
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August 2022
Cycle of Algorithm
Is Algorithm really helping your company's marketing or apps are causing you algorithm anxiety?
Ritika Mehta
Aug 30, 2022
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Cycle of Algorithm
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July 2022
The Pain Point Formula
100% of times your product is all about understanding people & improving the experience with the challenges they face.
Ritika Mehta
Jul 10, 2022
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The Pain Point Formula
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May 2022
Go-to framework for prioritizing features based on feedback
Issue 17 🪜: How to consider building features based on feedback + Adding new features is not going to make the product better.
Ritika Mehta
May 23, 2022
3
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Go-to framework for prioritizing features based on feedback
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April 2022
5 ways people create a terrible product strategy
A product strategy isn’t a five-year plan with a list of features to add in the product.
Ritika Mehta
Apr 30, 2022
1
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5 ways people create a terrible product strategy
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Product strategy is more about people than your product
Issue 16 🪜: If I do product strategy for you this is how I would build your product + consider customers at every level of strategic planning.
Ritika Mehta
Apr 22, 2022
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Product strategy is more about people than your product
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